Welcome to the Smart Art Business Podcast. Hosted by art business coach Rachel Wilkins, the Smart Art Business Podcast was created to help visual artists and creative entrepreneurs grow and sustain a successful business. Featuring tangible advice and inspiring interviews with artists and industry experts, you will learn how to brand, market, and sell your art the smart way.


In this episode, our host Rachel Wilkins holds a discussion with Stephanie Perreira on professional development programs for artists, their interest in how artists are using technology and also offering them a safe space to interact. New Inc is an incubator program that began as part of the museum in 2013 but has added so much value to the artist community over the years.


Stephanie Pereira is a community engagement expert with over fifteen years of experience working at the intersection of arts and business.Before joining NEW INC in 2018, she was a senior leader at Kickstarter where she worked for over six years, first as the inaugural Director of Arts, and ultimately as Director of Creator Engagement where she oversaw strategic growth and management of a global community of over 100K people. Prior to working at Kickstarter, Stephanie was an Associate Director at Eyebeam Art + Technology Center. She has an MA in Arts Administration from the School of the Art Institute of Chicago, and a BFA in Visual Arts from Mason Gross School of the Arts at Rutgers University.




In this episode we discuss:

  • Equity and inclusion, and the manner in which New Inc programs are impacting culture and changing the narrative
  • Collaboration opportunities and importance of these relationships
  • Sharing of resources through these programs
  • The transition from physical to virtual meetings and the importance of having online presence


Stephanie Pereira’s Website: https://newinc.org/apply

Rachel Wilkins Website: http://www.smartartbiz.com/


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We hope you find this episode packed with value and resources that help you with your art business. We wish you ongoing success.